Why every ad platform claims the same sale
Google, Meta and TikTok each count the sale they touched. Why the numbers overlap, what the tags miss, and how a pixel on your own domain gives you one count.
For online stores
Orkie is built for stores doing real volume with a small team: enough sales that the numbers matter, not enough people to run five ad platforms, every feed and the inbox by hand.


Sound familiar?
Google, Meta and TikTok each report their own conversions and the total is more than your revenue. Ad blockers hide a third of your buyers.
Disapproved products, missing attributes, stale prices. You find out when sales dip, not when it happens.
Where is my order, do you ship here, can I return this. The same questions, all day, answered by the person who should be running growth.
What changes with Orkie
Every order recorded once on your domain, credited under the model you choose, and sent back to the platforms so they bid on real sales.
Feeds refresh hourly, budgets get proposed from evidence, inbox drafts wait for a click. Operators check in weekly with the numbers.
Ask your AI assistant what happened this week and what to change. It answers from your workspace and drafts the tasks.
The starting set
Your own visitor and order data. See who is buying, group customers by behavior, send verified sales to your ad platforms, and get full reports.
Orders and customers in real time, one-search customer context, storefront pop-ups and discounts with margin checks, and back-in-stock emails.
Send verified sales back to Google, pull spend for real ROAS, and change budgets and bids from Orkie with safety caps.
Bring in spreadsheets and live sources, clean them as they arrive, and send them anywhere. It is the engine under your AI data catalog feeds and your assistant's product knowledge.
Email, support tickets, and social comments in one shared inbox. AI drafts replies in your voice, and you decide what sends itself.
One customer record built from your site, store, and inbox. Find good prospects, group them by what they did, and email them with consent checked.
What customers say
Rich and our Orkie workspace are always watching which products are selling, and the campaigns move with them. When a brand starts picking up, it's getting pushed within hours, not weeks. And when a number doesn't look right, Rich tells me what's really going on.Lorin, Great Furniture DealEcommerce
We switched from Klaviyo to Orkie for email and haven't looked back. Our workspace sees what each customer looked at, so every email is about their parts, and Gregg and Bryan built it with us, not just for us. It costs us less and our email revenue is up. In the first ten days, abandoned-cart emails alone brought in seven orders.Jesse, Torque KingEcommerce
Our catalog is a headache, with fitment and California rules on top of it. Ed and Rich work with me directly. Our workspace keeps the supplier data flowing into the store, Orkie built us a custom add-on that puts the right oversize handling fee in the cart based on each part's size, and now they're building a check so parts we can't ship to California can't be ordered. It feels like having our own team.Sabina, Hott ExhaustEcommerce
Real customers, in their own words.
Make it yours
Every workspace starts from the same catalog and ends up different. Three ways to make it yours.
Talk to the workspace in plain English. Ask for reports, changes and builds. Everything it changes waits for your yes.
Pixel, ads, feeds, email, CRM, inbox, video, finance. Install what you need; each one shares data with the rest.
A dealer portal, a fitment checker, an ERP link, your own Shopify app. Describe it and it gets built into your workspace.
Questions
Shopify and BigCommerce have full connectors for orders, catalog, customers and storefront events. The pixel itself works on any website, including WooCommerce, Magento, custom stores and plain marketing sites.
Google Ads (Shopping, Search, Performance Max), Microsoft Ads, Meta (Facebook and Instagram), TikTok, LinkedIn and ChatGPT Ads. Verified orders are sent back to the platforms so they optimize on real sales.
Yes, if you want. The pixel is the number you plan spend on because it runs on your domain, records every order once, and reconciles what each ad platform claims. GA4 can keep running beside it.
Talk to us or ask us to install the pixel. From the first day you see your real sources and orders. After that we scope the modules and operator time that fit your store.
From the blog
Google, Meta and TikTok each count the sale they touched. Why the numbers overlap, what the tags miss, and how a pixel on your own domain gives you one count.
The channel reads your feed, not your store. One prepared catalog, rules written once, outputs per channel, and labels built from what the pixel says sells.
The pixel steers the feeds, measures related products and tells the Outbox what each shopper left behind. CRM lists become ad audiences. The company brain keeps learning.
Talk to us about your business, or call. No pressure, no hard sell. Call 1-877-ORKIE-15.